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Lotus in Frankfurt – Official Press Release

September 14, 2011 By Leave a Comment
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9am (CET) Tuesday 13th September saw Group Lotus showcase three new cars, two new options and one special limited edition. CEO Dany Bahar was joined by F1 presenter Jake Humphrey to host the Lotus press conference at the Frankfurt Motor Show. More Lotus than ever? You decide…   3 New Models Exige S: Raw performance, mind blowing agility and unparalleled ride and handling, these attributes are what people have come to expect from Lotus. And we don’t like to disappoint. After months of media speculation Group Lotus proudly unveiled the latest addition to the … [Read more...]

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[PICS] Lotus in Frankfurt – Exclusive first pictures

September 13, 2011 By Leave a Comment
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BBC F1 anchorman Jake Humphrey joined Lotus at the IAA in Frankfurt to present to the media a batch of new and improved cars to bolster the current lineup of products. Speaking with CEO Dany Bahar it was an opportunity for Lotus to showcase their current engineering talents and provide a link to the future cars which will be coming to us in 2013, starting with the Esprit to be presented in Geneva. The current range is important for the growth of the company and a key to the success of Bahars future plans for Lotus hence the cars we are seeing today. The Evora GTE … [Read more...]

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The Lotus Fight: What the F…rankfurt?

September 9, 2011 By Leave a Comment
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Make the rules. Break the rules. More Lotus than EVER. In the fight for Frankfurt there are no rules. Only what a person can do and what a person can't. But what have Lotus done this time? Are the rules about to be re-written? There's only one way to find out: 9.00am (CET), 13 September: Frankfurt Motor Show Hall 5, Stand B02 Let the games begin. Fancy a hint? Click the image. … [Read more...]

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