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tim_marra

Lotus Store closure Regent Street?

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I was past there yesterday evening after normal hours and yes the shop had completely empty shelves. A few garments on a rail or two and the yellow Elise in the back room was the only things inside. Looked “Out of business” for sure. Only a paper notice on the door saying ‘temporary shop hours - Tuesday to Saturday’ I think. 

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Never anyone in it the few times I went in I was the only one. 


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Professionals built the Titanic

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It can work, so Geely could always revisit the idea in a few years time if the brand is better known by then. I popped in to the Renault store on the Champs Elysées, Paris last Saturday afternoon. It was very busy with mechandise hunters, with a few cars (old and new) on display on the ground floor and a restaurant and kids Lego play area upstairs. This is the window display car.

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The Regent Street store was just an embarrassment. The staff clearly couldn’t be bothered trying to sell anything when I went in a couple of years ago. They were more interested in their mobile phones than talking to customers. 

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I only went in there once - last year or maybe the year before (time flies).

Was very surprised to see it there - and looked like it must have been costing an arm and a leg to maintain.

However, I actually can see there sense in having it there - all the tourist's etc; so if you look at it as a form of advertising - maybe it kind of made sense.

Maybe, once the influence of Geely is fully felt, more of a go could be made of it?

Edited by KAS-118

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I went in there once, under Bahar - before I had any real involvement in Lotus, and back then I was curious how they could even afford such a store.

The last couple of visits were absolutely heartbreaking - I felt it was a PR disaster right in the heart of our capital an I thought spending a little on making it look nice would have been a wise thing to do..... but seeing as they could not be arsed I am glad it's now closed.


James Martin (JayEmm)
Director of Photography & Car Enthusiast

Follow my Lotus adventure online! www.jayemm.com

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